Vom 3. bis zum 7. Mai 2021 hat die Branche den von ESOMAR ausgerichtete International Market Research Day (IMRD) gefeiert.

Das Programm des zurückliegenden Events finden Sie bei ESOMAR.

Dort heißt es zum IMRD:

„International Market Research Day (IMRD) held on the 2nd May celebrates the positive contributions made by data, research and insights professionals to guide decision-making by the public, and decision-makers in businesses, charities, and public services. Originally initiated by TUAD, it is now a global campaign supported by ESOMAR and co-hosting national and international associations for data, research and insights.”